| Title | "Crime Bag" |
| Agency | Duval Guillaume |
| City | Bruxelles |
| Campaign | Crime Bag |
| Advertiser | Vlaamse Televisie Maatschappij |
| Brand | Aspe |
| Product | Crime stories |
| Business Sector | Culture, Leisure & Sport |
| Story | This bag was given when you bought a book by Belgium's most famous crime-writer. |
| Type | Packaging, Branding & Design |
| Market | Belgium |
| Creative Director | Mr. Mens Mortier |
| Art Director | Mrs. Katrien Bottez |
| Copywriter | Mr. Peter Ampe |